The Importance Of Online Reviews For Marketing 23/10/2020 23/10/2020 gdutborg

Customer reviews matter. In this day and age, where more and more people rely on the internet to do the things that they want, things like king kong marketing reviews can sway their opinion. But why are customer reviews important?

Here are a few reasons.

Influencing buying decisions

A lot of consumers look at online reviews. The specific percentage varies between each study, but the general consensus is that it’s around 90%. That’s the overwhelming majority. Alongside that, the majority of customers trust online reviews as much as they do recommendations from trusted family and friends.

Positive reviews or negative reviews can have an impact on sales because customers always look for feedback first before making a purchase decision. Customers want reviews from their peers, even if they don’t know who these peers are.

Customers speaking their minds

Customers aren’t restricted online. Online reviews give them the chance to say what they want without fear of censorship, sharing what they think about products and what they think people should know about before buying. A lot of the time, people don’t just say “I didn’t like it”, they’ll explain why. That’s important; it’s a chance to see what needs working on, what needs to be removed, and what needs to be emphasized. In that regard, even negative reviews can be helpful.

Gain visibility

Whenever people talk about or post king kong marketing reviews, they’re providing free visibility. Search engines are all about unique, fresh content, and customer reviews are good at being that. They also get people interested in looking at a brand’s site.